Our story

Dr. Eliana Mckee is the visionary founder behind Eirwen Beauty, a brand born from the intersection of science, nature, and purpose. As both a physician and a cosmetic chemist, Dr. Mckee brings a rare and powerful dual perspective to skincare—grounded in a deep understanding of skin physiology, pathology, and the transformative potential of phytochemistry.

Driven by a passion for results-driven innovation, she formulates each Eirwen product with a rigorous scientific approach—ensuring that what goes on your skin is not only beautiful but biologically aligned. Her work integrates advanced delivery systems, allowing potent botanicals and active ingredients to penetrate deeply and perform effectively.

Dr. Mckee’s philosophy is clear: beauty should never come at the expense of the Earth or our health. That’s why sustainability is at the heart of Eirwen Beauty—from responsibly sourced ingredients to eco-conscious packaging. Her mission is to create high-performance skincare that honors both Mother Nature and the natural wisdom of the skin.